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If you are a builder or modular manufacturer, you’ve likely noticed that buyers are taking significantly longer to make decisions than they once did. The home buying journey now often stretches from six months to well over a year, and even after a prospect reaches out, they may need months of follow-up before they are…
Google ads can be a powerful lead generation tool for home builders. This post goes in-depth on what are Google ads, why builders should leverage them and how to avoid common mistakes.
Insights from IBS 2026. The theme was AI – how to use, how it is affecting marketing and what to do. The Builder Lead Marketing team shares key IBS 2026 insights.
Builders in 2026 need marketing fundamentals more than ever. Without fully understanding today’s buyer and how to position your business, you are at risk of losing share to those builders who take the time to hone their message and master the fundamentals of marketing.
Your website is your 24/7 online model home! What should you have on it to drive leads, sales and your reputation? We explain.
How can modular builders can drive more leads online without wasting money? Our post offers insights and tactics.
Learn why Facebook remains one of the best marketing tools for home builders and modular manufacturers in 2025, with key stats and practical takeaways.
Our third post in this three-part series on Mastering Google Ads for Home Builders covers keyword research, campaign structure and the importance of negative keywords.
Your portfolio isn’t just showing off your homes. It’s selling your next build. If yours isn’t bringing in leads, you’re missing opportunities. Here’s how to fix it — with 7 simple moves that make a real difference.
The home buying process has changed dramatically in recent years, with buyers increasingly relying on digital tools to research, compare, and ultimately choose their new home. If you’re a home builder, your website isn’t just an online brochure—it’s your 24/7 digital model home and a critical tool for generating leads. Let’s explore the latest statistics…